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Baba Ramdev's Patanjali launches 'healthy' instant noodles

Baba Ramdev-promoted Patanjali on Monday formally launched its whole wheat instant noodles, just a week after product leader Nestle's Maggi re-hit the retail shelves after a five-month ban imposed by the food-safety regulator. The 'atta' noodle has been priced at Rs 15 for a 70-gram pack

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New Delhi: Patanjali Ayurved, the FMCG venture promoted by yoga guru Baba Ramdev, on Monday launched 'healthy' instant noodles that will take on Nestle's Maggi which has returned to the Indian market after a 5-month ban.

In order to meet the product demand, Patanjali will set up five manufacturing plants in Delhi NCR, Madhya Pradesh, Maharashtra, Karnataka and Uttar Pradesh within a year. These plants will also make other Patanjali products.

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