Surfing for music videos on your mobile is passe. No wonder then that a recent survey conducted by Rediff revealed that a majority of users across different age groups were looking at new options for a unique entertainment experience.

Get ready to welcome the legendary Chacha Chaudhary, Billoo, Pinky, Sabu, Raaka and other comic book characters on your cell phone. "The survey indicated that 75% users were open to the idea of reading comics on their cell phone. We chose to go with Diamond Comics because it's one of the largest magazine publishers in India; they've been publishing comics involving Indian characters and stories for the last 30 years," said Sunil Purushe, AVP Mobile, Rediff.

How to access service
1) Log onto http://mobile.rediff.com/comic from your cell phone.
2) Select your favorite title.
3) Read the comics.
You will be charged Rs 10 by your telecom operator for a 24-hour session for unlimited access to all the comics from the library. You can log on or SMS 'Chacha' to 57333.