India boasts of close to 30,000 tuskers but even as there are efforts being made to conserve them, man-elephant conflict seems to be a cause for concern. Mid-day Online spoke to Patricia Sims, founder of World Elephant Society, to understand how conservation has changed in the last 10 years since she first instituted the day for elephants

Elephants are loved by many but how many of us take the effort to take an initiative to conserve them? Canadian filmmaker and elephant conservationist Patricia Sims, who is the co-founder of World Elephant Day, suggests easy ways to help protect the endangered species - not only at the tourism level but also to prevent human-elephant conflict