Rajasthan Royals partners with Kitting & Merchandise brand

Rajasthan Royals is pleased to announce Indian sportswear brand Alcis Sports as their official multiyear Kitting amp Merchandise partner This announcement was made soon after the biggest revelation of the season where Royals announced Pink as their official colour which was created with the help of Alcis SportsThe apparel range for Rajasthan Royals players consists of match jerseys training wear gym wear and everyday wear and features some of the most advanced garment technology Stylish easy and comfortable to wear they are equipped with features such as DryTech mdash which doesnrsquot hold sweat and moisture for long and are made with AntiMicrobial AntiOdour and AntiStatic finishesBesides doing the player kitting for the season Alcis Sports has also launched an exclusive athleisure line by the name of lsquoThe Royals Collection by Alcisrsquo The newly launched line encompasses sportswear as well as daily wear for men women and kids This line includes match jersey inspired fanwear and athleisure which will be a mix of playing jerseys practice jerseys polos tees tracktops trackpants shorts leggings and caps across adults aged 1345 years as well as kids aged 712 years at an affordable priceAlcis Sports is the first Indian brand to have the capability and production ability to manufacture technologically advanced sportswear to enhance the performance of the wearer bringing the best of style comfort and cost backed by great innovation and technologyThe idea that gave rise to the collection was Rajasthan Royalsrsquo belief in innovation especially for its fans who are inclined towards health and fitness The line is targeted towards people interested in running training fitness and healthy living The collection also consists of everyday wear that highlights its novelty The fabric used for the collection is majorly polyester lycra and polycottonSpeaking of the partnership Ranjit Barthakur Executive Chairman Rajasthan Royals said ldquoWe are delighted to welcome Alcis Sports to the Royals family as our official Kitting amp Merchandise Partner This collaboration marks a beginning of a new journey to strengthen the merchandising arm of the Rajasthan Royals not just for its players but also its valuable fansrdquoCommenting on the partnership Royals Brand Ambassador Shane Warne said ldquoAlcis brings in a dash of freshness to the Rajasthan Royals brand and stands for everything that clearly defines the attributes of our brand young styled with innovation aspirational and consistent We are very excited about this association and hope to have an exciting journey with Alcis this IPLrdquoRoshan Baid Managing Director Alcis Sports said ldquoWe are really happy to be associated with Rajasthan Royals which has consistently been one of the most exciting teams of the Indian Premier League We will be providing kits to the Rajasthan Royals team as well as creating merchandise for its fans which will bring greater connect between the team and its fans We pride ourselves on being a highquality performance wear brand and the entire Rajasthan Royals range is equipped with the latest features and technology that garment manufacturing has to offerrdquoThe newly launched athleisure line has been made available to customers from 2nd March onwards at four Alcis exclusive stores Vaishali Nagar Behror and Bagru in Rajasthan and Kamla Nagar in Delhi and at Large format retail stores such as Shoppers Stop Lifestyle Central amp Brand Factory The line will also be available online on alcissportscom Myntra Amazon Flipkart Snapdeal Paytm Limeroad Tata Cliq Gofynd