New Delhi: Indian batting star Virat Kohli has been rated second behind British Formula One racer Lewis Hamilton in the list of most marketable athletes by the UK magazine, 'SportsPro'. The list, driven by marketing potential over the next three years based on value for money, age, home market, charisma, willingness to be marketed and crossover appeal, has Virat as the only Indian sportsperson in the June edition of the London-based magazine.

Virat Kohli. Pic/ AFP