For somebody who comes from Brazil, which is not the first place one would imagine to have anything to do with Bollywood, Gustavo Bechtold seems to have a fiercely filmy side to him. Work brought this advertising planner to Mumbai in 2011, and Desi Boyz at Bandra's Galaxy theatre marked his initiation into Bollywood. Not only did he go back to the theatre twice to watch the same film, he began collecting every Hindi film DVD he could get his hands on. Today, his passion has culminated into a first-of-its-kind Bollywood card game, titled The Bollywood Game, which he has designed along with two friends, Eduardo Longo from Canada and Alexandre Grilo, from Brazil. Incidentally, the three met in Mumbai and bonded over their love for all things Bollywood.