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British-Indian Jassa Ahluwalia is making noise on Instagram

A British-Indian actor's hilarious Punjabi videos on Instagram are opening up conversations on race and identity

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A young Jassa with his grandfather, Ujagar Singh Ahluwalia, in Moga, Punjab

A young Jassa with his grandfather, Ujagar Singh Ahluwalia, in Moga, Punjab

British actor and director Jassa Ahluwalia's Instagram page, @officialjassa, is an assortment of travel clicks, handsome selfies, on-the-set candids and pictures from the personal family album.

The most recent addition to this ever-growing collage are short, hilarious videos, where Ahluwalia is seen engaging with his turban-wearing uncle, played by himself, in Punjabi. "Oye Jassa!" uncle yells. "Sat sri akal uncle," is how Ahluwalia always replies. Their repartee is not unusual - typical of any vibrant Punjabi household - except that Ahluwalia is white. This discordance in what you see and hear, doesn't feel quite right. This is reflected in a comment by one of his Instagram followers: "Weird seeing him speak it."

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