This year, in March, the Korean black comedy Parasite won the Academy Award for Best Picture. Everyone, everywhere wanted to watch it. The only other Korean movie that had made such a splash was Train to Busan in 2016. Many caught Parasite at the movie halls (box office collections stood at R2.34 crore in India) and on Amazon Prime before India moved into lockdown. If Korea was gaining attention before the lockdown, once people had nothing to do but binge watch web shows on OTT platforms, its popularity shot through the roof. Korean dramas, or K dramas, now seem to appear on every hot blooded Indian woman's list. While the Korean wave or "Hallyu" dates back to the 1990s, it seems to be seeing a second resurgence. Shows like Crash Landing on You, Extracurricular, It's Okay to Not be Okay, My Holo Love, Hospital Playlist, Something in the Rain and Kingdom are finding a place in the top 10 trending now lists in India.

My Holo Love is the story of a girl who suffers from face blindness and falls in love with an AI hologram