If you are one of those who has been oohing and awwing over Ranveer Singh and Deepika Padukone's wedding pictures for the past two days, you are accustomed with the hashtag #couplegoals. These are couples who put everyone else to shame. They post intimate pictures, write love letters to each other, travel, eat, shop together, and try out new things. In love, they are partners, in work and life alike, and are not afraid to put it out there.

"You have to be secure in your relationship to a certain level to do this. You have to value it for what it is at that particular time," says actor/activist Saloni Chopra, whose Instagram handle, which she co-owns with boyfriend, banker Rahul Bhattacharya, is called SaéRah Stamps - the first halves of their names conjoined by an é which means and in French. The couple, who has been dating long-distance for a little over a year (she stays in Mumbai, him in Melbourne), started the handle to write love letters to each other, that go along with pretty pictures and intimate videos. Through the letters they talk about "real" relationships, which finds a connect with their followers (the account has around 7.5K followers while Saloni's individual account has 303K and Rahul has an individual count of around 8K). "We used to send each other long texts every morning, and those texts are now these letters," says Rahul.