Training and changing the subconscious mind

For some merely watching a rain sequence at the movie theatre can conjure up images of popcorn and piping hot coffee For others the sound of a jingle triggers thoughts of buying new fitness equipment Its not a mental association It could very easily be the result of subliminal messages in these advertisementsThe idea that people can be subliminally influenced by flashing words and visuals which can seep into the subconscious mind and impact the viewer without their awareness was first discovered in 1957 James Vicary a Michiganbased market researcher said that by flashing words eat popcorn or drink CocaCola for a long time during a movie for the subconscious mind to pick up he significantly increased the sale of these snacksAs the word spread audio recording companies mushroomed in the US Not to sell products but create tracks with subliminal messages to reduce stress among listeners Some tracks include murmured speech behind sounds of rain or the ocean or a crackling fire or some with occasional bird sounds or sounds of nature The hypnosis usually has a gentle voice coaching the listener to relax Over the years subliminal audio recording has also ventured into customisation that allows users to serve their subconscious the message they want This could be to rid yourself of a smoking habit or even sleeping better stress freeA Pune experimentKrishna Yeddanapudi who founded a custom subliminal audio recording company in Pune in January 2019 claims it to be Indias first Ahead of a trial they ask us what our relaxation needs are ie whats the kind of stress that needs to be addressed We are given four tracks two for the day and two for the night The audio files reach us within 24 hours of our request via email We are told to listen to them for at least a week to see results But Yeddanapudi an IIT Kanpur alumnus who was drawn to this project after a chance meeting with a group that has studied the phenomenon for 12 years doesnt wish to divulge what the subliminal scripts in the recordings are assuring us only that they are safe for useThe first track titled Get Stress And Anxiety Relief is meant to be heard during the day while conducting routine chores It begins with a sharp tune almost hurting the ears However the onehourlong track soon grows on you as the overall music softens While one can listen to it on loop through the day for faster results I could only give up an hour for this on Day 1Given that I am in my twenties and live away from my parents I am terribly anxious on most days So this typically spaceambient music actually eases the strain a little There are times however when I think of moving to my rock and pop which I prefer listening to on my way to work my ultimate key to reduce stress I stay on track howeverThe same day I listen to another similar highpitched track meant to be played at night Unlike the one played during the day this second track took longer to get accustomed to Its a lullaby at its best It turns out to be the best cosmic background for dreaming The soft tunes calmed me took me to space and lulled me to sleep Sleep has never been so peaceful for someone who suffers from mild insomnia After completing three days and nights of listening to these tracks I move on to the next set as by now I am feeling much calmerOn Day 4 I play the third track Always Be Happy It begins with the gentle sound of water followed by loud ocean waves This too takes time to seep in But a few minutes into listening to the 55minute long piece I suddenly feel calm and relaxed In an otherwise situation I would be stressing over minor things like the scorching heat I deal with every afternoonIt is now time to listen to the final nighttime track named under the same title as the third which also starts with the crashing of sea waves eventually slowing down taking me to a tranquil cave where you only hear pitterpatter of raindrops and soft waves To someone who has grown up with Harry Potter sea caves are only infested with zombies But the cave this audio track takes me to is inferifreeYeddanapudi explains If someone were to tell you that you are a great singer you immediately laugh thinking its a joke Here your conscious mind is filtering the message and not allowing it to reach your subconscious mind Elaborating the music further he adds We embed subliminal messages in normal music These messages are not heard by your conscious mind but your subconscious mind They instruct or persuade your subconscious mind to make the impossible possible There was initial resistance to the tracks However soon as I showed some faith in their possibilities I started looking forward to listening to the audio every day The days are much calmer but of course this hasnt been an overnight shiftCatch up on all the latest Mumbai news crime news current affairs and also a complete guide on Mumbai from food to things to do and events across the city here Also download the new midday Android and iOS apps to get latest updates