Market research firm: Apple shipped 29 million iPhone X units in Q4 2017

iPhone X Pic courtesyYouTubeApple shipped 29 million iPhone X units in the fourth quarter of 2017 Singaporebased market research firm Canalys has said adding that this has made iPhone X the worlds bestshipping smartphone model over the holiday season Another notable highlight for the iPhone X is that of the 29 million shipped seven million were in China Canalys said late on TuesdayThe iPhone X performance is impressive for a device priced at 999 but it is slightly below industry expectations said Ben Stanton analyst at Canalys Apple struggled with supply issues in early November 2017 but achieved a massive uplift in production in late November and throughout December This helped it meet and even exceed demand in some markets by the end of the quarter he addedOne major benefit to Apple is that customers are increasingly realising the residual value of their old smartphones opting for tradein programmes to offset the high price of the iPhone X But that big price tag and Apples split launch strategy still had an impact and shipments were not the fastest ever for an iPhone Stanton addedEarlier this week MingChi Kuo the most famous analyst with KGI Securities when it comes to Apple said the Cupertinobased giant may discontinue the firstgeneration iPhone X sometime in mid2018 as the secondgeneration model is set for launch later this year Kuo has estimated that Apple would ship about 18 million iPhone X units in the JanuaryMarch quarter in 2018According to Canalys Apples iPhone SE 6s 7 and 8 models also shipped well in Q4 The older handsets are still popular with iPhone users looking for value for money Apple is looking at its best performance to date all thanks to the massive changes it made to its portfolio in Q3 said Canalys analyst TuanAnh NguyenWhile new technologies such as Face ID and bezelless displays help to justify the 999 price tag and maintain competitiveness with Samsung Huawei and Google having a larger portfolio allows Apple to meet its overall shipment targets and protect its market leadership in the premium segment Nguyen addedAccording to Kuo we revise down 1Q18 and 2Q18 shipments of iPhone X to 18 million units and 13 million units respectively lower than market consensus of 2030 million and 1520 million units We expect iPhone X will go to end of life EOL around mid2018 and that total life cycle shipments will be around 62 million units lower than our previous forecast of 80 million units the analyst claimedCatch up on all the latest Mumbai National and International news hereDownload the new midday Android and iOS apps to get updates on all the latest and trending stories on the go