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India's smartphone market demand declines 10 per cent in June quarter; the biggest in six years

The record-high memory prices, which increased smartphone prices across almost all segments, weakened consumer demand, despite promotions and financing initiative

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Representational Image. File pic.

Representational Image. File pic.

India’s smartphone shipments fell 10 per cent (year-on-year) in the April-June quarter, the biggest for a June quarter in six years, a report showed on Friday. 

The decline was mainly driven by record-high memory prices, which increased smartphone prices across almost all segments, weakening consumer demand and extending replacement cycles, despite promotions and financing initiatives, according to Counterpoint Research.

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