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Money not driving factor for me: Imtiaz Ali

His latest film "Love Aaj Kal" has sent cash registers ringing, raking in Rs.8 crore (Rs.80 million) on the opening day itself, but director Imtiaz Ali says money is not a "driving factor" for making films, as cinema is his passion.

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His latest film "Love Aaj Kal" has sent cash registers ringing, raking in Rs.8 crore (Rs.80 million) on the opening day itself, but director Imtiaz Ali says money is not a "driving factor" for making films, as cinema is his passion.

"Yes, money is important, but that has never been my driving factor for making a film. If that was the case I would have chosen to do multiple films a year. My passion is cinema...money will follow," Ali said.

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