The actress is dressing up as her character for the promotional activities of the film. Directed by Rajkumar Gupta, &quot;Ghanchakkar&quot; hits theatres June 28. <img alt="Vidya Balan" src="http://images.mid-day.com/2013/apr/Vidya-Balan_4.jpg" style="width: 500px; height: 357px;" /> &quot;I love the look because there are so many colours, it&#39;s a bit weird also. When people will look at me in these dresses, they will automatically think of &#39;Ghanchakkar&#39;. Plus, it also adds a fun element to the promotions,&quot; the 33-year-old said here Sunday on the sets of reality show &quot;Dance India Dance Super Moms&quot;. In &quot;Ghanchakkar&quot;, she plays Neetu who is married to Emraan Hashmi&#39;s character. Explaining her character&#39;s dressing sense, Vidya said: &quot;Neetu is a girl who doesn&#39;t really has a fashion sense. When she goes to the malls, she doesn&#39;t buy anything saying, &#39;These clothes are so costly, I will get them stitched from my tailor.&#39;&quot; Her wardrobe in &quot;Ghanchakkar&quot; is the brain child of costume designer Subarna Rai Chaudhuri, who had earlier designed for Vidya for her debut film &quot;Parineeta&quot; and her classy look is still remembered. &quot;Subarna has designed my look in the film. We did &#39;Parineeta&#39; together. Initially, she was very scared because there (in &#39;Parineeta&#39;), she dressed me to look beautiful. But &#39;Ghanchakkar&#39; was about a weird and colourful girl and she was scared,&quot; said the actress. &quot;Then I told her you are not dressing Vidya, you are dressing Neetu, so stop thinking like this,&quot; she added.u00a0

Known for her classy and elegant sartorial style, Vidya Balan is donning flashy clothes while promoting "Ghanchakkar" and feels her garish looks add a fun element to the promos

My 'Ghanchakkar' look adds fun to promos: Vidya Balan

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Home / Entertainment / Bollywood News / Article / My 'Ghanchakkar' look adds fun to promos: Vidya Balan

My 'Ghanchakkar' look adds fun to promos: Vidya Balan

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