Superstar Shah Rukh Khan's Madame Tussauds statue in London will be re-dressed as Gaurav, his character from his upcoming film "Fan", in a first of its kind promotional strategy by the movie makers.

Shah Rukh will be seen in a double role-- as superstar Aryan Khanna and his biggest fan and also doppelganger Gaurav-- in the Yash Raj Films' thriller.