The past few weeks have gone by in a blur for Rohan Shah, who not only made his Bollywood debut with Vikram Bhatt's Hacked but also launched the one-minute series on Instagram, titled Firsts. The Dice Media series, starring Shah and Apoorva Arora, focuses on significant moments of a relationship in the course of 24 episodes.

"It's the first Instagram show. After reading the first two episodes, I gave my nod," says Shah, evidently upbeat about the experimental nature of the outing. Drawing parallels with commercials that weave a narrative in 30 seconds, the youngster adds that brevity is an often overlooked aspect in filmmaking. "Since I have done over 300 ads, I understood when the director [Nayana Shyam] would say that she doesn't have time [to delve deeper into an emotion].