Radio City Introduces the Next Generation of FM Entertainment - Video City

Radio City 911FM Indias leading radio network on Monday announced beta launch of Indias first video FM Video City a platform that allows listeners to consume FM in a video format In yet another pioneering move Radio City added another dimension to radio with the launch of Video City The latest innovation aims to transform radio from being a listeneronly medium to an experiential digital multimedia platform by giving a sneak peek into the fun and masti inside the radio studioVideo CityVideo City allows listeners to watch Radio City 911FM content and catch LIVE action from the studio onthego and on a device of their choice Video City will offer a customized programming bouquet consisting of celebrity interviews viral videos live studio action Babber Sher traffic updates curated playlists and much more that can be consumed anytime anywhere Playlists available on the platform will be moodmapped to ensure that the curated songs are relevant and in sync with the viewer preferencesCommenting on the launch of Video City Abraham Thomas CEO Radio City said Keeping in mind the changing consumer preferences of consuming surround programming Radio Citys Video City will offer the viewers a compelling and visually appealing FM experience like never before along with a sneak peek of RJs celebrity visits Bollywood gossips and trivia Video City reinforces our commitment to be at the forefront of innovation in the radio industry We believe that this will help us seamlessly integrate radio into the digital era Starting with Mumbai we plan to take this initiative to other cities as wellAt the launch of Video City Aamir Khan said I congratulate Radio City for this amazing initiative and hope that Radio City continues to turn the wheel of innovation in the coming years as well ndash VideoCity Dekhle Video City can be accessed by fans and enthusiasts across the globe Listeners and viewers can enjoy nonstop FM entertainment in a video format by visiting httpwwwradiocityinvideocityAbout Radio City 911FMRadio City a part of Music Broadcast Limited MBL is a subsidiary of Jagran Prakash an Ltd Radio City was the first FM radio broadcaster in India and brings with it over 16 years of expertise in the radio industry Amongst the private radio stations Radio City has consistently been the number one radio station in Bengaluru and Mumbai with 2417 and 1710 average listenership share respectively Source TAM Data ndash Radio Audio Measurement Markets Mumbai and Bangalore TG 12 Daypart MonSun 1200 AM1200 AM Place All Period from December 30 2012 to January 21 2017 and as on March 31 2017 Radio City reached out to over 525 million listeners in 23 cities covered by AZ Research Source AZ Research ReportMusic Broadcast Limited currently has 39 stations including 11 newly acquired stations in Phase III auctions Radio City in its third phase expands to Kanpur Ajmer Kota Bikaner Udaipur Patiala Patna Jamshedpur Nasik Kolhapur and MaduraiRadio City has spearheaded the evolution of FM radio programming by offering content that is unique and pathbreaking The network introduced humour and the concept of agony aunt on radio with Baber Sher and Love Guru respectively It also initiated the Radio City Freedom Awards and provided a launch pad to budding singers with Radio City Super Singer the firstofitskind radio talent show in India Through its Rag Mein Daudet City philosophy the network has adopted a local approach that resonates with the listeners while inculcating a sense of city pride and infusing local culture and flavour onair The network provides terrestrial programming along with 47 other webstations through its digital interface wwwradiocityinRadio City has been featured consistently in Indias Best Companies to Work For study conducted by Great Place to Work Institute The network has repeatedly been called out as amongst the best in the media industry In 2017 the company was included in the list for the 6th timeFor further details log on to wwwradiocityin