Ashutosh Gowariker and Anupama Chopra

Videos have become ubiquitous in today's world, given the amount of content we consume via not just movie screenings, but also on TV and the Internet (think of YouTube shows interspersed with multiple ads, for instance). The India Film Project aims to coalesce different forms into one massive competition, which involves a mind-boggling 35,000 participants creating 1,700 films.