Q. It’s been over a decade since you conceptualised Zumba. How has it evolved since then, and have you modified anything, to keep up with the times?
A. Over the years, we have created new Zumba specialty programmes, including workouts for active older adults and children, and even a programme that takes Zumba to the water, called Aqua Zumba. We continue to innovate our educational platform for our instructors, providing them with e-learning programmes to better their skills, introducing new rhythms and choreography on a monthly basis, and team up with new musicians, DJs and producers.