It's a zero-cost medium. There is hardly any equipment involved. No help is necessary from anyone else. And you don't even have to step out of home to record an episode. That's how convenient it is to create a podcast. But, a good show calls for the right recipe. There are questions like, how do you create stand-out content? What makes for neat production? And how can the listener's attention remain sustained over a period of time?

Those are some of the points that Roshan Abbas will discuss at a bootcamp this evening, titled Pod'ium. The multifaceted media presenter says, "The first thing people need to understand is what makes for good content… secondly, they must realise that it's a marathon, not a sprint, so don't wing it. Think about what the 13th episode might be like when you start out."