Before you meet Vinay Mehta, know that you will end up conducting some curious experiments at his Parel office. One involves placing incense sticks in pizza boxes and the other, jumping on a suitcase-sized corrugated box. With three other adults.

Don’t let the smoke in the picture spook you. Vinay Mehta explains how the heat escaping from his pizza box makes it the best delivery box in the world

Mehta is your typical businessman who works with packaging and printing, but there's nothing ordinary about how he has revolutionised how pizza is home-delivered across the world. Two weeks ago, New York-based pizza aficionado, Scott Wiener adjudged Mehta's box as most effective when it comes to delivering fresh, crisp pizzas. Wiener, who conducts pizza-based tours in the US, came to the conclusion after examining 650 pizza boxes from 45 countries. He is also the author of Viva La Pizza! The Art Of The Pizza Box, which chronicles pizza delivery boxes designed around the world.