It's a curious thing how people living in India sometimes follow a foreign football club such that they feel compelled to say "we" lost or "we" won a match depending on the result. They invest such a large part of themselves in the team that they feel a sense of identity with it. There’s also a feeling of community. A person who supports, say, Real Madrid will automatically connect with another supporter of the Spanish club giant. This holds true not just for football, but also for musicians, actors or anyone else in the public eye. The sense of commitment that fans bring to the table can translate into all these other avenues as well.

A scene from Being Bhaijaan