A rather handy barometer for measuring the popularity of an indie musician is the number of likes his artiste page has garnered on Facebook. Given the small-pond stature of the circuit in India, if an outfit has notched up even a few thousand, it means that it's managed to generate a fair bit of buzz within the limited boundaries of the scene (the one-lakh barrier is normally the preserve of seasoned pros like Pentagram and The Raghu Dixit Project). But even so, we did a double take when we checked out the pages of the acts on the line-up for a gig series slated for this evening, called The REproduce Listening Session. Mohit Rao had 777 likes, the highest number. Naar' had 513. Kingro and RSS had only 50 and 51, respectively. And the duo of Ambika and Nirmit didn't even have their own artiste page at the time of writing this copy.

Bhanuj Kappal