Mumbai: 13th July 2020: As the world gradually comes to terms with a new normal, news consumption patterns are also seeing a transformation. The only English tabloid in India to register 4% growth in readership in the last quarter of 2019-2020 (Source: IRS Q3 results), Mid-Day has been a sturdy and reliable news source for 41 years. Staying one step ahead, Mumbai’s favourite newspaper has now added yet another string to its bow by launching its interactive digital tabloid on mobile. For the first time ever, the newspaper will be available for a convenient page-by-page reading experience on a smartphone, with additional multi-media features.

Mid-day has added to its loyal print readership by reaching 10 crore online users in the last three months, who will now enjoy an enhanced Mid-day at an unbeatable Re 1per day. Exclusive news breaks, entertainment features, leisure and around town coverage and local sports reportage come alive with a smooth swipe of pages, animated visual vocabulary and influencer videos. Mid-day’s Digital Tabloid is the one-stop-shop for all things #MadeInMumbai.