The local vendors of Gujarat have raised concerns over losses to their business as Navratri celebration will be kept low-key due to COVID-19 pandemic this year. Law Garden is a public garden with a market for handicraft goods. During festivals, the sale of these handicraft pieces increases and vendors manage to earn well, but since the novel coronavirus hit the country, the businessmen are upset. Expressing disappointment over a business setback, a local shopkeeper at the Law Garden market said, "Navaratri festival boosts our sales, but this time it won't be organised. People are not buying lehengas or other stuff which used to be profitable for us."

Boutique owner Jasdeep in Surat said, "Navratri is one of the festivals whose preparation starts right from January-February, we procure the fabric and start designing keeping in mind the need of the market. This year has been unfortunate and we are not sure what to expect out of the festival." Jewellery business is also getting affected due to the pandemic which otherwise would have made a good sale.