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If it's Monday, it must be St Moritz
Updated On: 15 January, 2016 06:01 AM IST | | Malavika Sangghvi
<p>The latest trend of travelling plutocrats is ski trips en famille to European ski resorts like St Moritz, Chamonix and Courchevel</p>

The latest trend of travelling plutocrats is ski trips en famille to European ski resorts like St Moritz, Chamonix and Courchevel. The kids learn an international sport, the men get a good reason to glug single malts and cognacs, and the wives get to show off their latest line of fur fashion. What’s best, is that these places serve as good markers to differentiate the men from the boys.
After all, anyone can afford holidays in St Tropez and Paris. But for the true blue conspicuous consumer, what can compare with the thrill of hotels with room rates beginning at a 1000 Euros a night and luxury stores, which sell at 50 per cent more than anywhere else?
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