Comics' publishers, once lamenting dropping sales as youth turn to the internet and other media for entertainment, are now laughing all the way to the bank after providing their works on mobile phones to attract the generation on the move.

According to industry estimates, two major comics publishers - Amar Chitra Katha and Raj Comics - are between them raking in Rs.500,000 to Rs.700,000 per month from m-comics and with a third player, Diamond Comics, set to join the fray, the figure can only climb higher.