What's stopping "Slumdog Millionaire" from making a killing in India - the country that forms its backdrop - like it has abroad? A late release, widespread piracy and poor publicity, say those in the trade.

Released in India Jan 23, the underdog-wins drama by British director Danny Boyle managed a meagre Rs.215 million - only four percent of its global collections worth over $100 million - even though it has got 10 Oscar nominations.