Union Agriculture Minister Shivraj Singh Chouhan will launch the Khet Bachao Abhiyan nationwide from June 1, responding to the Prime Minister's call to reduce excessive fertiliser use. The month-long campaign will run till June 30 and begin from Ramsiya village in Raisen, Madhya Pradesh.

Chouhan is reaching out to state Chief Ministers over phone and has written to all Chief Ministers seeking their cooperation. Under the drive, the minister will tour the country for a month, visiting farms and interacting directly with farmers to push for balanced fertiliser use, soil health management and alternatives like nano-urea and organic inputs.