This general elections 2019, Radio City, India's leading radio network, initiated 'MatKar', a voting awareness campaign in the national capital. Led by Radio City Delhi's RJ Aadi and RJ Manav, the three-week long drive that kick-started on 22nd April 2019, urges Delhiites to cast their vote on 12th May 2019. The campaign reaches the kona kona of Delhi city with a catchy slogan, "#MatKar - Kyunki tera matdan badlega Hindustan'. Spanning across on-air, on-ground and digital, 'MatKar' initiative has been supported by eminent personalities like Mr. Ranbir Singh, the Chief Electoral Officer, Mr. Satnam Singh, Special Chief Electoral Officer, first voter of the country Shri Shyam Sharan Negi, stand-up comedians like Gaurav Kapoor, Hasya Kavi Ashok Chakradhar, Arun Gemini amongst others.

As part of the 'MatKar' campaign, Radio City's RJ Aadi-Manav encourage Delhiites to exercise their right to vote and fulfill their responsibility. With the aim of increasing voter turnout and bringing about a positive change, the radio jockeys with Mr. Ranbir Singh, the Chief Electoral Officer and Mr. Satnam Singh, Special Chief Electoral Officer, educate Delhiites about the importance of voting. Invoking the spirit of national pride, Radio City team visited Kalpa and spoke to the 102-year old Shri Shyam Sharan Negi, the first voter of independent India, who has never missed an opportunity to cast his vote since 1951, to motivate Delhiites to follow in the footsteps of Negi.