Women are very prickly about patriarchy. And there is something about a video on women’s empowerment doing the internet rounds starring film stars and models amongst others that reeks of patriarchy. A number of women pose in front of the camera while a voice over tells us that whatever women do has to be tolerated because it’s their choice.

The things these women want to do is pretty mundane - fall in or out of love, cheat on their partners, husbands, boyfriends, girlfriends, come home late. In fact, the sort of thing people regularly do regardless of whether they feel empowered enough to exercise their choices. The script sounds like a man thinking of the things he thinks he is free to do and then transferring them to women. And indeed, the script is apparently written by man.