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Harness World Cup fever to do good

With the 2014 edition of the greatest sporting show on earth, the FIFA World Cup, set to kick off in Brazil tomorrow, the world’s eyes will naturally be riveted on the South American nation and television screens

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With the 2014 edition of the greatest sporting show on earth, the FIFA World Cup, set to kick off in Brazil tomorrow, the world’s eyes will naturally be riveted on the South American nation and television screens.

Like almost everyone else, Mumbaikars too are in the throes of football fever as was evidenced by an article in this paper in which people from every walk of life spoke about how they were gearing to watch the late night matches on television and what this tournament means to them.

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