More action, less talk this Women's Day
Updated On: 07 March, 2015 07:21 AM IST | | MiD DAY Correspondent
Once again, International Women’s Day is upon us and there are, of course, a slew of events in the city to mark the day dedicated to women. Slick packaging, hype, the media mileage one gets from using women’s causes as a platform all means this day has great visibility
Once again, International Women’s Day is upon us and there are, of course, a slew of events in the city to mark the day dedicated to women. Slick packaging, hype, the media mileage one gets from using women’s causes as a platform all means this day has great visibility.
Consequently, many organisations public or private, including a lot of corporates have a number of events revolving around the day. Many of these are not simply for publicity, but well-meaning, welcome initiatives to put the spotlight on women. Several are very creative and enterprising, from car rallies to inauguration of more facilities for women traffic cops; it is a day which has a mix of the prosaic and initiatives that make a statement.




