Identity theft is not a joke, Jim," thundered Dwight Schrute, one of the most loved characters in The Office: An American Workplace, in episode 21 of season three, when his colleague Jim Halpert, arrived to work dressed up as him as part of the many pranks he plays on Dwight. It is one of the many dialogues from the show that is recounted verbatim even today, over six years after the show aired its last episode.

The American version of British comedians Ricky Gervais and Stephen Merchant's mockumentary-style original, set in the dreary office of a fictional paper company, garnered a loyal fanbase worldwide over the nine seasons it lasted. Now, its Indian version — the 10th adaptation of the series — is set to hit digital screens later this month. The trailer for it dropped two weeks ago and fans weren't impressed, reminding the makers that 'identity theft' is still not a joke. The cast of the Indian show is well-aware of this criticism, and they're taking it on the chin. Speaking to mid-day about their adaptation, which is based on the first two seasons of the American version, they said they hope viewers give them a chance before making up their mind.