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WhatsApp launches Business AI in India for 24x7 customer support
Updated On: 11 May, 2026 09:18 PM IST | Mumbai | mid-day online correspondent
Meta-backed WhatsApp has launched Business AI in India to help SMEs automate customer support, manage leads and drive sales 24x7. The AI tool supports native Indian languages, automated replies and will soon enable UPI payments directly within chats
WhatsApp Business gets AI customer support feature in India (Representational image)
Meta-backed WhatsApp, on Thursday, May 7, announced the launch of ‘Business AI’ in India, bringing AI-powered customer support directly to the WhatsApp Business app to help small and medium enterprises (SMEs) manage customer engagement round the clock.
As reported by news agency IANS, the feature by WhatsApp is designed to enable eligible businesses to respond to customer queries 24/7, capture leads, book appointments and drive sales without requiring additional tools or platforms.
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