Think of a cupcake factory, and imagery would involve an airy eatery dressed in vibrant colours, where cupcakes are served, topped with all sorts of frosting swirls, and with many hands on deck. From the looks of it, Cup Cake Factory, the new dessert space on Bandra's buzzing Pali Hill, is anything but that. Sharing space with the confectionery store Mac Craig (they're partners, we were told), the eatery is more of a takeaway (they deliver up to Khar, till 1 am in the night) with only a display shelf and a couple of chairs.

(Left to right) Strawberry, Red Velvet, Vanilla Chocochip, Peanut Butter and Orange cupcakes. Pic/Rane Ashish