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Mumbai: BMC’s flex-free campaign faces first test as Navratri mandals seek banner clarity

Ahead of Navratri, mandals express concerns about civic body’s flex-free Mumbai drive, request exemption for festivals

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Religious, political, and commercial flexes in Vikhroli East

Religious, political, and commercial flexes in Vikhroli East

With Navratri around the corner, Mayor Ritu Tawde’s ambitious ‘Flex-Free Mumbai for 365 Days’ campaign is set to face its first major test as mandals prepare to put up festival decorations, advertisements, and sponsor banners across the city.

On October 5, Tawde proposed a zero-tolerance approach towards unauthorised flex banners, posters, stickers, and hoardings, with the slogan ‘Shadu Bappa for 10 Days – Flex-Free Mumbai for 365 Days’. The proposal includes QR codes on authorised banners, blacklisting repeat-offending printers and contractors, and a 72-hour response mechanism for complaints.

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