Those planning to compete in the second season of ‘Pitch to Get Rich’ better be ready for some tough questions. Rumours are rife that Ashneer Grover, former BharatPe co-founder and ‘Shark Tank India’ judge, is set to join the JioHotstar reality show as a judge. If things work out, he will join Karan Johar, Akshay Kumar, and Malaika Arora on the show, adding a business-minded voice to the judges’ panel.

After building BharatPe, Grover served as a judge on the first season of ‘Shark Tank India’, where his blunt assessments and pointed questions made him a household name. A source told mid-day, “The second season of ‘Pitch to Get Rich’ is being envisioned on a much bigger scale and Ashneer is an interesting addition because he has a distinct way of looking at businesses. The founders will have to not only share their plan of building a brand, but also demonstrate that the business makes sense commercially. Having someone like him in the room could make the pitches far more challenging.”