Explurger CEO Jitin Bhatia shares insights on building global-first startups, highlighting AI, scalability, and international growth strategies.
Jitin Bhatia
At a recent industry panel, Jitin Bhatia, CEO & Founder of Explurger, shared a forward-looking perspective on what it takes to build successful startups in today’s rapidly evolving technology landscape. Speaking on the theme of building globally scalable ventures, Bhatia underscored a fundamental shift in how founders must approach product development, market strategy, and growth from the very beginning.
Highlighting the widening gap between startup ecosystems, Jitin Bhatia noted that a large percentage of founders in markets like the United States build with a global audience in mind from day one. This includes actively considering how their product will be experienced by users across 'geographies-whether in North America, Europe, or Asia-shaping decisions around design, accessibility, and scalability early in the journey.
In contrast, he observed that many emerging startups in India continue to adopt a local-first approach, often focusing on city-level or regional growth before exploring international markets. While this strategy may have been viable in earlier phases of the digital economy, Bhatia emphasised that the rise of AI and rapid technological advancement has significantly altered the pace at which startups must operate.
"When it comes to a technology platform, you don’t have that liberty of spending five or ten years and then becoming successful.”, he said “You have to think global from day one"
Drawing from his own journey with Explurger, a travel-led social media platform built to enable seamless global discovery and connection, Jitin
Bhatia emphasised the importance of embedding international relevance into the product at its core. Rather than viewing global expansion as a future milestone, he highlighted how building for diverse user behaviours, geographies, and cultural contexts from the outset creates a more resilient and scalable platform. He noted that Explurger has been witnessing consistent growth in user adoption beyond India, driven by its community-first approach and AI-powered features that simplify travel storytelling and discovery. The platform’s ability to automatically map journeys, personalise content, and connect like-minded travellers has enabled it to resonate with a wider, globally distributed audience-validating the need for a borderless product strategy early on.
Jitin Bhatia’s perspective reflects a broader evolution in how startups are being built and scaled. As technology continues to accelerate timelines and competition intensifies, the ability to combine speed with global relevance is emerging as a defining factor for long-term success. For the next generation of Indian startups, the shift from local ambition to global intent may well determine who leads on the world stage.
About Explurger
Explurger is a global, travel-first social media platform built for those who choose real experiences over endless scrolling. It’s designed for modern explorers who don’t just visit places-they live them.
At its core, Explurger empowers travellers to capture authentic journeys, discover new destinations, connect with like-minded adventurers, and build a dynamic map of where they’ve truly been-not just what they’ve posted.
With a vibrant community of 20+ million users across 75+ countries, Explurger brings together technology and real-world exploration to redefine social media. Every feature is intentionally crafted to inspire action-pushing people to step out, travel deeper, and turn moments into meaningful stories.
Because on Explurger, travel isn’t content-it’s identity.
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