Radio City announces key appointments aimed at growth across India

Radio City, is the flagship brand of Music Broadcast Limited (MBL), has been a pioneer in the FM radio space since its inception, entertaining millions of listeners across India. Pic/X

Radio City, India's leading radio network, has announced key leadership appointments aimed at strengthening business operations and driving growth across its markets.

The new structure is designed to streamline operations, enhance regional strategies, and accelerate revenue growth, while deepening Radio City's presence across FM radio, digital platforms, branded content, and integrated marketing.

Abe Thomas, Chief Executive Officer, Music Broadcast Ltd

Commenting on the appointments, Abe Thomas, CEO of Music Broadcast Ltd, said, "At Radio City, we believe that strong leadership and collaboration fuel our growth story. These appointments reaffirm our commitment to nurturing homegrown talent while bringing in fresh energy and perspective into the organization. Avinash, Alok, Vinodan, Mahendra, and Lochan represent the best of Radio City's spirit - passionate, performance-driven, and future-ready. Together, they will play a pivotal role in taking our brand to new heights of success and innovation."

The key appointments include Alok Saxena - Head of Sales (North, East, Rajasthan, UP & Government). Alok will oversee sales across Delhi, Rajasthan, Uttar Pradesh, Eastern markets, and the Government vertical, Vinodan P - Head of Sales (South, Gujarat & Maharashtra). Vinodan's portfolio now includes South India, Gujarat, and the Rest of Maharashtra, Mahendra Menezes - Head of Sales (Mumbai & MP). Mahendra will lead Mumbai and Indore operations, key revenue centres for Radio City, Lochan Kothari - Vice President & Head of Marketing. Lochan will drive brand strategy and consumer engagement across platforms.

Avinash Nair, Chief Revenue Officer, Radio City

Avinash Nair, Chief Revenue Officer, Radio City, said, "At Radio City, our strength lies in our people and their ability to build meaningful partnerships with our clients and audiences. Alok, Vinodan, and Mahendra have demonstrated exceptional leadership and a deep understanding of their respective markets, while Lochan brings fresh energy and strategic vision to our marketing efforts. Together, this leadership team will play a pivotal role in driving Radio City's growth, innovation, and continued connection with our listeners across the country."

Alok Saxena - Head of Sales (North, East, Rajasthan, UP & Government)

Alok who will spearhead sales operations across Delhi, Rajasthan, Uttar Pradesh and the Eastern markets along with the Government vertical said, "Radio City has always been a brand that thrives on relationships, creativity, and impact. I'm excited to take on this expanded role and look forward to unlocking new opportunities across some of our most dynamic markets and high-potential markets."

Vinodan P - Head of Sales (South, Gujarat & Maharashtra)

Vinodan P, who has been leading the South region, will now also oversee the Gujarat and Rest of Maharashtra (ROM) markets said, "The strength of Radio City lies in its people and its deep connect with the regional audiences. My focus will be on leveraging this strength to accelerate our growth across the South, Gujarat, and ROM markets."

Mahendra Menezes - Head of Sales (Mumbai & MP)

Mahendra Menezes will now lead the Mumbai and Indore teams, bringing his experience and strategic vision to one of Radio City's most crucial revenue centers.

"I look forward to leveraging our strong client relationships and creative partnerships to make Mumbai and Indore even more powerful growth engines for Radio City," said Mahendra Menezes.

Lochan Kothari - Vice President & Head of Marketing

Lochan Kothari will take charge of the marketing function, leading brand strategy and strengthening consumer connect across platforms. He said, "Radio City has an incredible legacy and a vibrant future ahead. I'm thrilled to be part of this journey and look forward to strengthening the brand's connect while continuing to inspire and engage audiences across India."

About Radio City

Radio City, is the flagship brand of Music Broadcast Limited (MBL), has been a pioneer in the FM radio space since its inception, entertaining millions of listeners across India. With its presence in over 39 markets, Radio City has built a strong reputation for its hyper-local programming, innovative digital initiatives, and an ever-evolving content strategy. Over the years, the brand has successfully transitioned beyond radio to become a multi-platform entertainment powerhouse, delivering engaging experiences through digital content, on-ground activations, podcasts, and music IPs.