02 September,2009 07:40 AM IST | | Tushar Joshi
Greenathon Brand Ambassador Priyanka Chopra urges everyone to help make the world a better place; for you, for her, and the entire human race
Priyanka Chopra has taken up the cause of saving the environment. As brand ambassador for NDTV Greenathon 2, she will spread awareness about the global warming, and what how we can do our bit for the planet. Here, she talks about her association with the campaign and her efforts to make the world a greener place to live in.u00a0
What prompted you to get involved with the Greenathon?
We've reached a stage where we can't ignore the damage being done to the environment.u00a0 It's no longer about just protecting our environment for future generations. The damage to the environment is affecting our lives today as well.u00a0 Today's youth is eager to be a part of the movement to save the environment and that why I choose to be a part of Greenathon. We are a generation that wants to affect change. With my involvement, I hope to garner young India's support in making a positive, discernible difference.u00a0
As an ambassador, what are your duties?
I believe even the smallest change can make a big difference, if we all participate.u00a0 My aim is to raise awareness about the things that we as individuals can do to protect our environment. Through this campaign, we have taken the responsibility to initiate a nationwide movement for people to take the green pledge.
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How environment conscious are you?
My environmental consciousness has been growing over the years and today, I make it an effort to incorporate as much as I can into everyday life. I have even tried to ensure that my team and everyone in my house also make the effort.u00a0 I'm learning something new about the environment everyday and I am trying to put many things into practice.u00a0 My association with this Greenathon is also a step in that direction!
Describe five things you do to conserve Earth's resources.
Conserve electricityu00a0- switch off lights and AC's whenever not needed.
Save wateru00a0- switching off taps, ensuring that the washing machine is used only once in three days.
Car-poolingu00a0- Whether it's me or my team, I make sure we minimise the number of cars being used.
Saving paperu00a0- As much as possible, all my work is done electronically. I also make it a practice to recycle paper in my office and home. I'm also working towards ensuring that my family, friends and staff also do the above with all seriousness. Every little effort counts.u00a0
What do you think of the ban on SUVs in the US to curb emission of carcinogenic gases? Should there be a similar one in India?
Well the good part is, that the craze for SUVs is not so rampant in the country.u00a0 In India, the demand for small cars which offer good mileage will still prevail over large, gas guzzling SUVs.u00a0 What we should be concentrating on is reducing the harmful emissions from the older cars, cabs, buses and trucks on the roads today, which spew venomous black smoke that is also very harmful to the environment.
What are the biggest dangers to the environment?
Deforestation; the increase of garbage and sewage being produced every day; the reduction in animal life; increased concretisation of our cities, towns and villages; clogging of major rivers and arteries, melting of the glaciers; changes in climate patterns; the depleting ozone because of harmful gasses polluting the airu2026 the dangers are growing by the day!
Do you think more celebrities need to endorse similar causes?
I think creating awareness is very important and if a celebrity can help bring focus to an important cause like this, then yes of course, they should!u00a0
Do you think the area you live in is environmentally healthy?u00a0
Far from it. I think the biggest issue is that of pollution and garbage.u00a0 While people are very conscious within their homes, they don't care about the environment outside their houses.u00a0 Garbage everywhere, people littering from their cars and even from their kitchen windows! What can we do... start small. Stop littering, save water and electricity with simple actions, plant a few trees in your building compound... there's so much you can do.
Have you seen Al Gore's An Inconvenient Truth?
No, I have not. But it's definitely something on my agenda. As for being part of such a documentary, I would definitely be a part of anything like this that brings about change!
