07 September,2026 03:58 PM IST | Mumbai | mid-day online correspondent
Yash and Kiara Advani pic via Instagram
Yash-starre Toxic is coming to an end to its theatrical run after a poor box office performance. Made on an estimated Rs 500 crore budget, the high-octane action thriller had a massive opening but crashed due to underwhelming word-of-mouth. And now, the film's major box office failure might hamper its OTT deal, as before the release, the makers had reportedly not settled a deal with any digital streaming platform.
A source told Bollywood Hungama that before the release, an OTT platform had offered the makers a staggering amount of Rs 150 crore for post-theatrical streaming rights. But the Toxic team wanted a bigger amount of Rs 200 crore. The source revealed that Yash was sure that the movie would be a box office success, and after the release, it might receive a deal of Rs 200 crore.
The source further shared that now the team is getting an offer of Rs 30 crore for streaming rights. The source shared, "The digital players are now offering an amount as low as Rs. 30 crore for the post-theatrical streaming rights for all languages. The biggest offer has come from Zee 5." Reports claim that the makers are now creating a completely different cut for the digital version, hoping to get a massive amount from the OTT deal. However, there's no confirmation about the team's OTT deal yet.
Amid the negative reviews surrounding the film, a user on Reddit shared that the ticket booking platform BookMyShow has eliminated Toxic's rating and is only showcasing the number of likes. The viral screenshot has a caption that reads, "Toxic's rating got so bad on BookMyShow, they removed it now." However, the previous screenshot showed the movie got just a 5.5/10 rating, and the current version only showcases the number of likes.
According to entertainment tracking portal Sacnilk, the film's total Indian collection stands at Rs 243.40 crore, and the India gross collection has reached Rs 290.50 crore.
Helmed by Geetu Mohandas, Toxic: A Fairytale For Grownups stars Yash, Kiara Advani, Nayanthara, Huma Qureshi, Tara Sutaria, and Rukmini Vasanth. Backed by KVN Productions and Monster Mind Creations, the film is a period action drama set against the backdrop of Goa.