02 July,2009 08:58 AM IST | | Agencies
Beyonce and her mom Tina Knowles are launching a new junior apparel label, Sasha Fierce for Dereon, reports WWD. Just in time for back-to-school shopping!
The name is a combination of House of Dereon (Beyonce and Tina's ready-to-wear fashion line) and Beyonce's alter ego (and third solo album, I Amu2026Sasha Fierce).