Time for tweets on your T-shirt

28 May,2010 07:10 AM IST |   |  Kumar Saurav

Tweeters get the chance to put their money where their mouth is by participating in a slogan contest organised by a website specialising in custom-made tees


Tweeters get the chance to put their money where their mouth is by participating in a slogan contest organised by a website specialising in custom-made tees

Twitter is not your typical networking site. You don't just update your status message, harvest strawberries, check who last accessed your profile and then log out.

It's a space that has arguably cost a minister his cabinet, a commissioner his board, and possibly even a celebrity his marriage.

Navnitu00a0Rai and Kashyap Dalal, co-founders of Inkfruit


Co-founders Kashyap Dalal and Navnit Rai of Inkfruit, a site specialising in custom-made tees, seem keen to cash in on the trend, and have invited entries from those hoping to express themselves through status updates on Twitter called tweets.

"We ran a contest in March, inviting members to suggest T-shirt ideas around the micro-blogging site, because we believe that if you can tweet in the virtual world, then you can tweet in the real world. T-shirts are the modern-day canvas," says Kashyap.

"Most of the entries we received were based on the controversies surrounding the IPL. Slogans included 'Twitter takes Tharoor down' and 'Post the IPL, Modi's next creation - ITL (Indian Tweeting League)'. We also received entries for ways to tackle corruption, save the planet and save water," he adds.

The first batch of Twitter Tees comprised five designs and were launched in April-end.

"The selected entries were completely user-driven. We kept track of the slogans that generated the maximum interest through the number of hits and user comments," says the Mumbai-based Kashyap.

"Entries that use humour or sarcasm are usually the most popular," he adds.

The contest is open to anyone who wants to speak their mind. The best part? You get paid for having an opinion, provided, of course, your idea gets selected.

A catchy T-shirt slogan could get you Rs 1,500 in cash and Rs 1,000 in community merchandise. Those wishing to upload entire designs, can earn anything between Rs 5,000 to 25,000, depending on the design.

Says Kashyap, "We prefer to be community driven rather than depend on our in-house designer."

Tees are priced at Rs 399 upwards.
To participate in the ongoing contest, send an sms to 0-90960-91234 or log
on to
www.inkfruit.com to upload your T-shirt design.

Tweet Dreams are made of this...
Popular entries in the Twitter Tee contest:
Tweetosphere: the atmosphere Iu00a0u00a0u00a0u00a0 live in
Too Trunk To Dweet
U R SAFE. World War III will be on Twitter
Whatever happens on Twitter, remains on your timeline
A closed mouth gathers no foot.
So tweet
"Exciting news! Mid-day is now on WhatsApp Channels Subscribe today by clicking the link and stay updated with the latest news!" Click here!
Tweeters slogan contest website Navnit Rai Kashyap Dalal