Saba Arif accuses IIFA for plagiarism over Sridevi's tribute video
Claiming that IIFA lifted her video for Sridevi tribute, content creator Saba Arif says plagiarism shows organisers' "lack of respect for superstar's legacy"
Hours after the IIFA Awards 2018 aired on television on Sunday, the organisers of the gala found plagiarism charges levelled against them. In a Facebook post, Saba Arif, an independent content creator, accused them of lifting her Sridevi tribute video, titled Last Empress: A Tribute to Sridevi.
Outraged that the organisers ran her video without her permission or giving due credit, Arif tells mid-day, "They conveniently passed it as their own video. My dad is a big Sridevi fan and asked me to watch the telecast with him. When they played the tribute, I was stunned. If they are so incompetent that they can't create their own videos, they have no right to steal someone else's work."
Arif's seven-minute-long video is a montage of stills from Sridevi's films. The content creator alleges that the IIFA officials made minor cosmetic changes to her video by way of a voiceover.
"I did that video out of my sheer love for Sridevi. Clearly, they have no respect for her legacy. This is a copyright violation. I don't want to sue them, nor do I want monetary compensation. I want them to give me my due credit and tender an apology." We reached out to Wizcraft, the organisers of the show, who remained unavailable till the time of going to press.
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