TVS King EV Max wins Asia’s Rising Star Award 2025 for redefining smart, sustainable electric mobility in commercial transport.
TVS King EV Max
TVS King EV Max gets awarded with the Asia’s Rising Star award in the category of automobiles at the Asian Brand and Leadership Conclave 2025 for powering the future of smart mobility with the next-generation electric three-wheeler from TVS Motor Company.
The vibrant hall of Amari, Bangkok came alive with insight, inspiration, and the spirit of Asian excellence at the Asian Brand and Leadership Conclave 2025, hosted by The Brand Story with BRICS Chamber of Commerce and Industry as the Industry Partner, and Ernst & Young LLP as Process Advisors. The conclave brought together influential leaders, innovators, and industry visionaries from across Asia under the theme, “Innovating Tomorrow: Leading With Vision and Impact.”
Renowned for its credibility and high standards of evaluation, the conclave recognised top-performing organisations across diverse sectors, applauding their contributions to innovation, leadership, and socio-economic progress. With global media presence and participation from industry experts, the prestigious platform reaffirmed its position as one of Asia’s most influential hubs for brand recognition.
TVS King EV Max - The Next Generation Electric Three Wheeler
TVS King EV Max, the next-generation electric three-wheeler from TVS Motor Company, has been awarded the Asia’s Rising Star Award at the Asian Brand and Leadership Conclave 2025, organised by The Brand Story. The recognition celebrates TVS King EV Max’s pioneering approach to smart, sustainable, and community-focused mobility, redefining commercial transportation in India.
A New Era in Electric Mobility
Launched on January 20, 2025, TVS King EV Max represents a milestone in India’s electric mobility journey. Designed to combine innovation, durability, comfort, and affordability, this next-generation three-wheeler goes beyond being a vehicle, it is a movement towards sustainable livelihoods and smarter urban transport. By empowering drivers and fleet owners with a reliable, connected, and future-ready solution, the EV Max embodies TVS Motor Company’s vision of establishing a globally trusted commercial EV fleet within the next few years.
Innovation, Technology, and Differentiation
The EV Max sets itself apart with 26 smart features, India’s first Bluetooth-connected three-wheeler technology, faster charging from 0–80% in just over two hours, 31% gradability, LED lighting, and a six-year/1.5 lakh km warranty, all priced at Rs. 2.95 lakh ex-showroom. Beyond engineering, the launch leveraged vernacular storytelling, influencer partnerships, and virtual 3D experiences, connecting communities while highlighting innovation, reliability, and pride of ownership.
Driving Community Impact and Customer Trust
Designed for owner-drivers, hired drivers, and fleet operators, the TVS King EV Max supports livelihoods while providing advanced, affordable mobility. TVS has engaged its audience through digital campaigns, social media, test drives, and collaborations with ride aggregators, while fostering trust via after-sales service, loyalty programs, and community events. TVS King EV Max’s satisfied customers have become brand advocates, reinforcing the EV Max’s credibility and market appeal.
Leadership Vision and Purpose
For Mr. Rajat Gupta, EVP & Head Commercial Mobility Business at TVS Motor Company, the EV Max represents more than a product, it is a turning point for electric mobility and livelihoods. Every feature, from fast charging and comfort-focused design to its connected technology, reflects a vision of empowering drivers, enhancing profitability, and promoting sustainable urban transport.
Asia’s Rising Star: A Symbol of Sustainable Mobility
Winning the Asia’s Rising Star Award recognises TVS King EV Max’s bold approach to commercial electric mobility, combining technological innovation with community empowerment, sustainability, and profitability. With its rapid adoption, strong growth trajectory, and innovative edge, the EV Max is set to reshape the future of urban and commercial transport in India and beyond, proving that the journey of sustainable mobility has only just begun.
Industry Recognition and Congratulations by The Brand Story
Congratulating TVS King EV Max on winning the Asia’s Rising Star Award, Dr. Abhay Kaushik, Founder and Editor-in-Chief, The Brand Story, said, “TVS King EV Max has set a new benchmark in sustainable, technology-driven mobility. Its focus on empowering drivers, combining innovation with community impact, and shaping the future of electric transport is truly commendable. The Brand Story congratulates the TVS team on this well-deserved recognition at the Asian Brand and Leadership Conclave 2025.”
Echoing this sentiment, Mr. Siddesh Pathre, Managing Partner, The Brand Story, remarked, “The launch and adoption of TVS King EV Max demonstrates visionary leadership in smart mobility. Its emphasis on sustainability, driver empowerment, and technological innovation makes it a worthy recipient of the Asia’s Rising Star Award at the Asian Brand and Leadership Conclave 2025. We celebrate TVS Motor Company for creating a transformative product that is shaping the future of commercial electric vehicles.”
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