Wooray Kids Indoor Play Area redefines safe, premium indoor play with innovation, hygiene, and family-first experiences.
Wooray Kids
As urban families increasingly seek safe, engaging, and high-quality spaces for their children, Wooray Kids Indoor Play Area is emerging as a category-defining brand in India’s children’s entertainment ecosystem. Built on the belief that play spaces should be as reassuring for parents as they are exciting for children, Wooray is redefining how families experience indoor play, celebrations, and community engagement.
Founded by Priyanka and Manish, Wooray was inspired by their personal parenting journey. While exploring multiple play zones with their son, the founders noticed a consistent gap across the market - a lack of hygiene standards, safety-first design, quality food options, and spaces where parents could genuinely relax and enjoy the experience alongside their children. This insight became the foundation for Wooray.
From One Centre to a Growing National Footprint
Wooray launched its first centre in Gurgaon, positioning it as a premium, all-inclusive indoor play destination rather than a conventional play zone. Designed to offer thoughtfully curated play experiences, a high-quality café, and seamless hospitality, the response from families was immediate and overwhelming.
Within just six months, Wooray expanded with a flagship outlet in New Delhi, followed soon after by its entry into Ludhiana, marking the brand’s transition from a single-location concept to a scalable, high-demand family entertainment platform.
Today, Wooray continues to grow rapidly, driven by strong word-of-mouth, repeat visits, and growing demand from parents seeking safe and enriching environments for their children.
Innovation at the Core of the Experience
What truly sets Wooray Kids Indoor Play Area apart is its commitment to constant innovation. The brand has introduced several first-of-their-kind concepts in India’s indoor play segment, including India’s first-ever mermaid experience for children and a dedicated swimming pool at its Ludhiana centre - pushing the boundaries of what indoor play spaces can offer.
Alongside play, Wooray places equal emphasis on impeccable food quality, curated birthday celebrations, and end-to-end event hospitality. This holistic approach has transformed Wooray into a preferred destination not only for everyday play, but also for birthday parties, school outings, and community events.
Designed for Children, Trusted by Parents
Wooray primarily caters to children aged 1 to 12 years, with its core audience comprising urban families, young parents, caregivers, schools, birthday celebrations, and community groups. However, the brand’s philosophy extends beyond children alone.
Equal importance is placed on creating environments that parents can trust - spaces that feel clean, safe, thoughtfully designed, and comfortable. The inclusion of café-style seating, quality food, and well-managed play zones allows parents to remain engaged in their child’s experience without anxiety.
A Team Built Around Meaningful Play
The Wooray team brings together a diverse mix of creatives, educators, operations specialists, and child-focused professionals. What unites them is a shared belief in the power of meaningful play as a tool for learning, confidence-building, and emotional development.
Team members are trained not only in operational efficiency but also in empathetic engagement with children - ensuring warmth, safety, and positive interactions at every level. Wooray recognises that every child expresses interests differently and consciously avoids stereotypes in how play is structured.
Choice, Curiosity, and Individuality at the Centre
At Wooray, activities are interest-led rather than gender-restricted. Spaces such as princess and mermaid zones, superheroes, nail art, science, movement, gaming, and creative play coexist seamlessly. Children are encouraged to explore freely, guided by curiosity rather than labels.
This inclusive approach allows children to build confidence, experiment with interests, and express themselves in a safe and supportive environment - reinforcing Wooray’s commitment to individuality and choice.
Expansion Plans and Future Vision
With upcoming outlets planned across Dehradun, Patna, Ahmedabad, Hyderabad, Chandigarh, and other key cities, Wooray is on track to reach 10 locations by the first quarter of 2026. The expansion reflects growing demand for premium indoor play spaces that prioritise quality, safety, and experience.
Beyond physical expansion, Wooray has also evolved into a preferred platform for kids’ brand launches, family-focused activations, and curated experiences, positioning itself at the intersection of play, hospitality, and community engagement.
Setting a New Benchmark
More than just an indoor play area, Wooray has established itself as a premium family destination - one that blends play, food, celebration, and trust into a single, thoughtfully designed experience. As the brand continues to expand, it is setting a new benchmark for how children’s entertainment spaces are imagined and delivered in India.
Subscribe today by clicking the link and stay updated with the latest news!" Click here!
