Why ULIP and Traditional Life Insurance Plans Are Losing Ground to Term Insurance
Updated On: 22 August, 2025 04:00 PM IST | Mumbai | Buzzfeed
Term insurance is gaining popularity in India over ULIPs and traditional plans. Learn why it’s affordable, simple, and the smartest financial protection.

Term insurance India
Picking the right life insurance is super important for planning your finances, especially here in India, where taking care of your family's future is a big deal. The world of life insurance is changing fast. For a while, ULIP plans and the usual life insurance plans were what most Indians went for. But now, term insurance is becoming more popular because it's easy to understand, honest, and doesn't cost a lot. Let's look at why ULIP and traditional life insurance plans aren't as popular as term insurance in India these days.
ULIP plans
ULIP plans are unique because they combine investment and insurance. A portion of your premium goes towards life insurance cover, while the remainder is invested in equity, debt, or balanced funds. The performance, and returns, depend on the investment chosen. Although ULIPs give you a chance to grow your wealth, they also carry market risks.

