Har dil bola Cloud 9 Cola

After the super success of Cloud 9 Energy Drink, Goldwin Healthcare Pvt Ltd is back with Cloud 9 Cola, India's first caffeine free cola. Priyesh Ganatra, MD, Goldwin Healthcare Pvt Ltd says, "The drink has the taste of a cola but none of the harmful ingredients. It is a first-of-its -kind product in India." CS spoke with Priyesh about this new product from his company:


WHO: Priyesh Ganatra, MD, Goldwin Healthcare Pvt Ltd
WHAT: Talking about Cloud 9 Cola

After the super success of Cloud 9 Energy Drink, Goldwin Healthcare Pvt Ltd is back with Cloud 9 Cola, India's first caffeine free cola. Priyesh Ganatra, MD, Goldwin Healthcare Pvt Ltd says, "The drink has the taste of a cola but none of the harmful ingredients. It is a first-of-its -kind product in India." CS spoke with Priyesh about this new product from his company:

The natural cola
The cola market in India is a huge one, and our company will take a giant leap ahead if we manage to capture a part of it. As of now, most of the colas in the market are manufactured by foreign companies with ingredients that have side-effects on the body. Today, parents discourage their kids from having colas as they are unhealthy, but our product is totally natural and healthy. Anyone from the age of 18 to 80 can drink Cloud 9 Cola. This prompted us to coin the tagline, 'Har Dil Bola Cloud 9 Cola'. It's the first Indian caffeine free cola with an attractive price point.

Capturing the Indian market
When we launched Cloud 9, our idea was to provide consumers with an energy drink that would stimulate with no side effects. At that time, the energy drink market was dominated by foreign brands. It was not easy to penetrate the market, but today Cloud 9 is one of the largest selling energy drinks in India. It was not easy to enter the market but our hard work has paid off. Today, Cloud 9 is doing well in Mumbai, Goa, North and South India. It is sold at around 80,000 outlets, more than 30,000 wine shops, high-end pubs and five-star hotels.

On the anvil
Although we do not underestimate the competition that's in the offing, we have complete faith and belief in our products and our team. In the coming year we are planning to launch an array of products like an apple-based carbonated drink in two flavours. We also plan to come out with products like tonic water, flavoured mineral water, soda and aloe vera juice. All these products will be 100 percent natural and devoid of all harmful ingredients. We are developing them in our state-of-the-art facility near Pune.

Simply the best!
We hope to provide consumers the best product in the market and let them make their own choice. I believe that 'Sky is no more the limit'. In future, we aim to consolidate and grow our Indian presence as well as expand globally. We intend to use a part of our profits towards invigorating India's economy. Besides, we intend to reach our consumers with au00a0 smart distribution model and an innovative and stylish advertising campaign.