Society likes to trap individuals in boxes. Entrepreneurs are expected to be ambitious, driven by business ideas, while musicians are grouped as dreamers, wandering in search of the next tune. Tushar Vashisht is both and neither. His latest single, Udd jaa re (reprise), released earlier this year, is a sign.

“I find it synergistic,” insists Vashisht, adding that founding an enterprise is just as radical and creative as making music. Pointing to his latest song, he says, “Udd jaa re is an invocation to take a leap of faith. It is really what we do as a start-up, and what I do as a musician.”